You can now send interactive quizzes as a part of your email campaign. Quizzes can help you increase engagement, acquire new users and retain existing ones.

Here is the step by step process to use the quiz widget in your email campaign.

Step 1- Go to templates from the vertical menu on the left. Click on Create New Template.

Step 2- Create a new template or select a pre-existing template.

Step 3- If you want to begin your email with a Quiz block, click on More. Select widgets. Click on Scored Quiz.

If you want to add quiz below an existing block, click on the block>click on the purple plus icon (add block)>Widgets>Scored Quiz

Step 4- Scored quiz has the following default elements- Cover Page, Questions and Result Page.

Select Cover page layout from the right panel.

With image

Without Image

You can select desired layout. Image can be replaced from the right panel. Quiz title, description and button text can be edited using the in place editor.

Note- Cover page can be deleted from the top panel. 

If you want to add the cover page again, click on the plus icon>cover page.

Step 5- Select question layout from the right panel.

With image

Without image

Image can be replaced from the right panel. You can change the question text using the in place editor.

To add a new question, click on the plus icon on the top panel.

Step 6- Select Answer layout from the right panel.

List Format

Grid Format

You can change the answer text using the in place text editor.

To delete an answer option, hover over the option and click on the delete button. To add an answer option, click on New Option.

Step 7- Button and block colour can be customised from the right panel.

Step 8- Set the correct answer by checking it.

Note: You can change the question order by moving it back and forth. To do so, click on the three dots besides the selected question. Question settings will open. You can move, duplicate and delete the question from here.

Step 9- Configure the result page. Layout can be selected from the right panel.

With image

Without image

You can write optional text on the result page. Button text can also be changed using the in place editor. 

Add a URL to the CTA button from the right panel.

Step 10- Configure the HTML version by toggling to Fallback.

HTML version would be visible when the AMP version fails to render.

Step 11- You can check how the email will look in Preview Mode. You can also attempt the quiz in preview mode.

Step 12- You can see the quiz responses in the Submissions and Insights tab of your campaign.

You are all set to use the Quiz Widget in your email campaigns!