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We are excited to share new updates in our product that'll help you improve your email journeys and campaigns.

Create journeys faster with the new journey creation flow

You'll now have a guided creation process that will take you step-by-step through setting up the journey

Dedicated windows for trigger configuration, journey builder, and review.

So, no more time is wasted figuring out what to do or how to set up. This new creation flow will be rolled out incrementally for all in February. If you want to get early access, you can contact support@mailmodo.com.

Add compare-at-prices and shipping labels in your Shopify emails

If you have set ‘compare-at prices’ in your Shopify store product listings, you can display those slashed prices in the emails. And, if your shipping is calculated at checkout, that can also be displayed.

All you have to do is click on the toggle, as shown in the image below, to display them on the Shopify widgets.

 fragmented campaigns to start later at a certain time and day.

 to choose from in social block, along with more design customization options to fit your brand aesthetic.

 will now be auto-mapped to relevant custom events & contact properties. All you have to do is review and publish.

And that's all for this month, folks! We'll see you next month with more tips & updates. If you face any problems, reach out to us at 

December 2023; New features in Mailmodo

Mailmodo for Shopify is here to drive higher revenue

We have now enhanced our existing integration with Shopify, which means you can create journeys, segments, templates, etc. using activities done on your Shopify store. And it doesn't end there.

Revenue attribution for every journey as well as for campaigns

Prebuilt customer segments
and so much more..


Create fun games with our custom gamification widget

If you have been here for some time, you would know we typically provide a lot of fun games that people can play in the email, like spin-the-wheel, quizzes, etc. Now, with our custom gamification widget, you can create your own games and add them to your emails like the one shown below.

If you want some ideas to get started, we have added some games to our collection that you can use. You’ll find them in “

” section when you add a new interactive widget to your email.


 can now be customized to send at specific time intervals for the timezone of your choice.

 will show all the files any member of an account has requested to download (journey data, campaign date, etc.) in one place.

And that's all for this month, folks! We'll see you next month with more tips & updates. Let us know what you want to see in Mailmodo by sending us an email at 

November 2023; New features in Mailmodo

Create emails faster with the help of the Brand Kit

The Brand Kit will automatically fetch your brand’s colors, social links, address, fonts, typography, etc., from your website. You can choose to apply all these elements automatically to all the email templates in Mailmodo and cut down time spent in creating brand-consistent emails.

. Review the details there, make changes if necessary, and publish it.

The rollout of this feature is taking place incrementally. To enable this feature for your account, please reach out to your customer success manager or send us an email at support@mailmodo.com.

 Send campaigns on specific days in fragmented scheduling

Control which days of the week to send bulk campaigns in fragmented scheduling. Earlier, you could pause it for a certain period, but now you can specify exactly which days to send it on. So, now, if you are warming up your emails and don’t want to send emails on the weekend, you can modify your fragmented scheduling accordingly.


 Analyze your contact engagement in the Analytics tab

Get a better idea of how many of your contacts are actively engaging with your emails. This contact engagement report is available in the 

 tab. You can check the quality and volume of engagement to improve your future campaigns. 

The best part – you can create segments directly from the tab by clicking on “

 as long as no contacts were archived when archiving the list.

 contacts can now be omitted when creating a new segment.

October 2023; New Features in Mailmodo

We are excited to share new updates in our product that'll help you improve your journey and campaigns.

Automate emails easier with prebuilt journeys

Setting up email automation can be difficult and time-consuming, which is why we've created the Pre-built Journeys. It's a collection of email automation templates for various use cases to help you automate faster. Just select the right email flow and then customize, test, and make it live.

Create responsive templates with mobile customization

You now have more control over how your email should look on mobile to make it better responsive. You can change block and column level padding and alignment, specifically for mobile devices in the mobile editor mode.

It’s finally here! You now have the option to save bulk and trigger campaigns as drafts, edit, and send them out whenever you want to.

Customize the information sent through Webhook

We now support a custom payload for the webhook action block in the journey. This means that you can customize the data sent from Mailmodo to any other platform.

For example, if you have sent an order confirmation email and also want to send this info an SMS through a messaging platform you use, customize the payload as follows to trigger it in the Journey.

{
"To": "+91 8927230892",
"From": "+91 2334889309",
"Message": Hi, your order $ {order-number} has been placed successfully.
}

Customers now will get an order confirmation SMS as well via the same journey.

 based on campaign activity using quick actions. E.g., segment users who opened a campaign in the last 7 days.

 will be imported as contact properties in Mailmodo, which can be used to create segments later on.

 from your low-performing campaigns based on their unsubscribe rate in the analytics dashboard.

September 2023; New features in Mailmodo

Generate or improve email copy instantly using AI

Apart from generating subject lines and preheaders, Mailmodo AI can now be write or improve your email copy. This can help you overcome writer's block and save time spent on crafting the right message.

Send emails on autopilot with pre-built email journeys

We’ve created ready-to-use email journeys for different industries and use cases based on what works for your peers. You can implement these email automations with a single click and save tons of hours.

The rollout of the feature will be implemented in stages. So, if you wish to utilize this functionality, please contact your CSM or send us an email at 

Get insights on your contact list’s email engagement 

Using these insights understand the types of engagement your contacts have had with you in the last 30 days. This can help you understand your audience better and optimize your email strategy accordingly.

 that’ll allow emails to be refreshed with live information every time the content is refreshed on the website.

 when contacts get added through CSV upload with details on how many contacts were added, updated or ignored due to duplicates and more.

 are now visible for individual contacts which can be used to check the functioning of your custom events.

August 2023; New Features in Mailmodo

Generate email preheaders instantly using AI 

Now, along with generating catchy subject lines, our AI-powered tool also crafts engaging preheaders for your campaigns. It automatically reads your template’s content to generate these suggestions.

You can now A/B test subject lines created using our AI subject line generator. Leverage this to test which AI-generated subject line works well for your audience.

Search for anything across the platform from one place

Now, you can easily find anything you are looking for (feature, campaign, integration, help doc, etc) from anywhere on our platform using the new global search feature. 

Just click on the ❓ button at the bottom right corner or use the shortcut Ctrl + K (for Windows) or Cmd + K (for Mac) to open up the search window.

Consolidate Multiple Connectors to a Node in the Journey

Simplify and streamline your journey workflow with our new update that allows you to consolidate multiple connectors into one node. Thus reducing clutter and making intricate journeys a breeze to manage.

 can now be exported in a CSV format to provide you with insights you can use to make data-driven decisions.

 to export cohorts from it into Mailmodo and send them personalized campaigns.

And that's all for this month, folks! We'll see you next month with more tips & updates. Let us know what you want to see in Mailmodo by sending us an email at 

July 2023; New features in Mailmodo

We are excited to share the new updates in our product that'll help you improve your journey and campaigns.

Generate winning email subject lines instantly using AI

Introducing our new AI Subject Line Generator which can help you auto-generate subject lines for your campaigns. It automatically reads your template’s content to generate suggestions. You can also customize results by changing the tonality, adding emoji, personalization, etc.

Restrict multiple submissions on your AMP emails

AMP widgets by default accept multiple submissions. But, if you don’t want that, you can now limit submissions and only accept one submission.

Auto-save email templates to avoid any lost work

We have now rolled out autosave in our template editor which will automatically save your work at regular intervals, ensuring that you never lose your progress while creating an email template.

The rollout of the feature will be implemented in stages. So if you wish to utilize this functionality, please contact your CSM or send us an email at 

Segment recipients based on specific link clicks

You can now create segments based on the links clicked in the email. You can leverage these segments to design highly targeted campaigns, ensuring personalized content that drives engagement and conversions.

in the journey like “send campaign”, “wait period”, etc. can now be

Export template submissions in JSON format 

Journeys can now be edited without pausing

 them, and it’ll create a new version of the journey each time you edit.

Template Gallery and Building Blocks have been refreshed with

June 2023; What's new in Mailmodo?

We are excited to share the new updates in our product that'll help you improve your journey and campaigns.

Create fun games inside the email with the custom gamification widget

You can create your own games using the widget by customizing it with the assets of the game you want to create. You can create 1-2 click games like slot-machine, rolling a dice, roulette game, whack-a-mole, and more.

This is an exclusive feature, so if you want to access it, please contact your CSM or send us an email at 

Send campaigns to your recipients in their timezone to increase engagement

You can now upload timezone as a contact property while uploading your contacts in Mailmodo. This allows you to schedule your email campaigns to be sent to your recipients at their local time.

This can help you send emails when your cross-country recipients are active, thus increasing chances for better engagement of your campaigns.

Import contacts from website form submissions

We can now provide an option to connect HTML forms on your website using Action URL with Mailmodo and automatically import any submissions on the form as contacts.

For instance, when users subscribe to your newsletter via a website form- you can automatically import them into Mailmodo using Action URLs and send them your welcome email.

 in the journey as drafts while creating them and edit them later.

report in now available where you can check how many email credits have been consumed.

 of widgets like NPS, Star widget, and Chip select to fit your brand's style guide.

 in campaigns and journeys to help you save time finding data.

May 2023; New Features in Mailmodo

Boost engagement with Send Time Optimisation

With our new send time optimization (STO) feature, you can now choose to schedule your campaigns to be sent when your audience is most likely to open or click on them.

Send a calculator in email for higher engagement

We now have a formula field in the AMP forms that can be used to perform mathematical and logical calculations in email. Create a formula that will calculate and display an output based on the email recipient’s response to questions in a form.

Here are some ways you can use this formula field feature:

️ Create BuzzFeed-like personality quizzes where people can determine what movie character they are, etc.

️ Create a calculator to enable you customers calculate certain things like BMI, compound interest, or even an open rate, as shown below.

Analyse your overall email performance all in one place

You can now easily audit the performance of all the different email campaigns, like triggered and bulk campaigns in one place with our new “Analytics dashboard”. 

You can see the overall open rate, CTOR, bounce rate, unsubscribe rate, etc., of your campaigns. And you can also get data on the top 10 best-performing or worst-performing campaigns in a certain time frame.

Preview how your email looks on different mobile devices

While creating your emails, now you can now check how the responsiveness of your email on different screen sizes within the platform itself.

In the preview window, you can find a dropdown of all the devices and select the one you want to check for.

Resubscribe contacts in the journey to certain email types

With the new “Update subscription status” action block in the journey, you can update the subscription status of your contacts (both subscribe or unsubscribe) as they enter or move through the journey.

So, if a subscriber had unsubscribed from your emails earlier but recently signed up for your latest email sequence, they can be resubscribed to receive just those.

 can now be changed from dollar to any other currency you need.

 based on how many emails they have opened, clicked, or submitted in a period of time.

 are now available with a breakdown of why the journey failed for those contacts.

of live trigger and journey campaigns can be edited.

 based on their email type like promotional, transactional, etc.

April 2023; New Features in Mailmodo

We are excited to share the new updates in our product that'll help you improve your campaign and its performance.

Boost email performance with smart suggestions

You will now be able to see suggestions before and after you send a campaign. It will provide actionable tips which you can implement to improve the performance of your current and future email campaigns. 

However, this feature has been released only for silver and gold plans for now. But if you want it, you can contact your CSM or message us at 

Add “View in browser” so people can read your email online

You can add a customized “view in browser” link or button in your email to direct readers to a browser-based version of your email campaign.

Create and send text-only email campaigns

You can now create and send plain text emails to your subscribers that look like those you create on your email clients like Gmail, Outlook, etc.

However, this exclusive feature is available on all paid plans on an invite-only basis. So, if you want to use it, please get in touch with your CSM or message us at 

Save time with ready-to-use email layouts

Creating email layouts from scratch every time is tedious and inefficient. So, we've created readymade email layouts which you can customize and send out in minutes. 

We have over 20+ layouts, like single-column, hybrid, inverted pyramid, and more.

 are now shown on the journey dashboard along with exact numbers.

to help you send emails when your audience is most likely to engage with it. Available only for silver plan users for now, contact your CSM or message us at 

 will contain information on goal completion, aborted contacts, campaign sorting, etc.

 collected through the Calendly widget will now be pushed to Calendly as well. You can see this under the invitee details in the Calendly app.

 have been made to provide a better experience when you write the email or copy-paste text.

 is now easily available to customize and use from the “Building Blocks” section of the template library.

 are listed at the top on the sender setting page to help you find them easily.

March 2023; New Features in Mailmodo

We are excited to share the new updates in our product that'll help you easily create, segment and send targeted emails to your audience.

Segment your list based on user engagement

You can now segment your audience based on how the individual users engage with your email, like opens, clicks, and submissions. And you can use it to personalize your emails to target people differently based on their level of interest in your emails.

For example, you can segment those who have only opened 10% of the emails you sent them and send them engaging emails to get them to interact with your emails more.

Send targeted emails faster using pre-built segments

We have created a set of pre-built segments, like new contacts, active or inactive contacts, etc., which you can use easily to create different segments without manually doing it from scratch.

For example, you can use the inactive contacts pre-built segment to segregate people who haven’t opened any of your emails in the last 90 days and send them re-engagement campaigns.

 of the campaign when the winning version is determined. See why the version picked up as the winner won.

and lists from your overall email list on the platform.

 if you exceed the contact limit to increase your limit.

 to stop sending data from the template to other softwares.

 in real-time directly from the email using the “Update contact property” action.

February 2023; New Features in Mailmodo

We know how difficult it is to create an email template which is why we are excited to share the new updates in our product that'll help you easily create error-free, and high-quality email templates.

Optimize your email quality with template suggestions

Our new template assistant scans your template to look for issues like broken links, missing alt-text, formatting, accessibility issues, etc.

It also provides actionable suggestions that you can implement to fix such issues and create an accessible, error-free, and high-quality email template.

The three main categories of recommendations provided are:

 are critical issues that might cause template malfunctions

 are moderate issues that might affect usability of the template.

 are template refinement ideas to improve design/UX.

Personalize email flows in the journey using form submission data from bulk campaigns

You can now use the form submission data from a bulk campaign to trigger multiple personalized flows for different purposes inside a single journey.

Eg: You have sent a bulk campaign with an NPS form in it. Now, you can use the form submission condition to trigger two different email flows within the same journey to be sent out to promoters and detractors, respectively.

Plan your campaigns using our Marketing calendar & Planner 2023

 will now render in the same color as the font to create a cohesive email design

 email copy from MS Word and Google Docs while retaining the formatting

 due to improved default spacing in the NPS and star rating forms

 your existing HTML and AMP email templates to the platform

 for the last email triggered for any of your triggered campaigns

 capabilities to help reverse/redo up to nearly 100 actions