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The number of contacts enrolled in the journey will be shown on all the triggers

The number of emails that were delivered to the recipients.

Delivery %: Emails Delivered / Emails Sent

The number of contacts who did not receive the campaigns due to nonexistent email addresses, recipient's full inbox, or other reasons.

Click on the Send campaign step to view detailed data in the right panel

The number of webhook requests that have received a successful 200 response

The number of webhook requests that have not received a successful response

Add contact to a list, Update contact property, and Exit journey

The number of contacts who have successfully completed the specific step of the journey 

Wait for time period and Wait till specific time

The number of contacts waiting at the specific step of the journey

The number of contacts who've completed the specific step of the journey

The number of contacts who have performed the event

The number of contacts who have not performed the event

The number of contacts who are waiting at the event occurrence step of the journey

The number of contacts opening the interactive AMP email

The number of contacts opening the standard HTML email

The number of contacts who did not open the email

The number of contacts who are waiting at the specific step of the journey

The number of contacts who have opened either AMP or HTML email

Contact property, List/Segment membership, and Custom event condition

The number of contacts who qualified for the specified condition

The number of contacts who didn't qualify for the specified condition

Journey Preview

How to analyze the performance and preview the journey flows?

 option in Test Journey enables you to view the journey path of the contacts. traversed by the contact will be shown

The path traversed by the contact will be shown

The path not traversed by the contact will be greyed out

The step in which contact is waiting will have a blue dot 

The steps that the contacts have completed will have a blue check mark

Select the Journey in which the contact is enrolled

Open Test Journey from the Journey Listing Page, Review and publish the step in the journey creation, or Journey Dashboard

 for which the test journey should be sent and click on 

How to view the journey path for the contacts?

 Click on any published journey from the journey listing page to view the dashboard.

Orders (if Shopify Integration is enabled)

Journey summary and Campaigns performance

The journey summary aggregates the metrics for all the campaigns present in the journey and campaign metrics showcase the metrics of the particular campaign

Please find below the definitions of the metrics

It's the number of emails sent in the campaign. The emails which are set to be sent at some time in the future

The count would be tentative in case a list/dynamic segment is selected.

It's the total number of emails that were delivered to the recipients.

Delivery %: Emails Delivered / Emails Sent.

It's the number of unique recipients who have opened.

Open Rate: Emails Opened / Emails Delivered.

It's the number of recipients who ‘click’ on at least one link.

It's the number of recipients who submitted the form in the email.

It's the number of hard and soft bounces from the recipient list.

It's the number of contacts who have unsubscribed (from your list).

Unsubscribe Rate: Unsubscribes / Emails Delivered

It's the number of contacts that were not sent an email because they unsubscribed or got bounced in the past.

Blocked %: Emails Blocked / Emails Scheduled

This will pause the journey and you'll have an option to select what happens to the active contacts in the journey 

No new contacts will be added to the journey

A journey once paused can be resumed again

This will open the journey builder in read-only mode

This will duplicate the selected journey 

This will cancel the journey and you'll have an option to select what happens to the active contacts in the journey

A journey once canceled cannot be resumed again. If you wish to resume the journey in the future, please use pause instead.

This will provide you with the ability to filter the journey statistics between the dates as per your requirement

This will provide you with an option to export the data shown in the dashboard to a .CSV file

This will provide you with an option to enroll existing contacts or upload new contacts via CSV or API into the journey 


This will resume the journey and new contacts will start getting enrolled

This will provide you with an option to edit any existing journey. Please note that the journey needs to be paused for the edit option to be available.

This will provide you with the ability to test the journey

A journey once paused cannot be resumed again. If you wish to resume the journey in the future, please use pause instead.

A log of all the triggers used for the journey and their summary stats

A log of the last 100 contacts for whom the journey is completed/failed

If you have any queries, then reach out to us at 

Analyze your journey performance

How to analyze the performance and preview the journey flows?

How to view the journey path for the contacts?

How to view and access my running journey dashboard?