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Pop-up forms is currently available for Pro plans and above but if you are really interested to get access. Please reach out to our support team or your account manager incase you are already a customer.

Adding pop-up forms to your website can boost email subscriptions and attract potential customers. They are effective for promoting deals, announcements, and guiding user actions like newsletter sign-ups. When designed and targeted well, pop-ups enhance user experience by providing timely information without being intrusive.

In this article, we'll learn how to create and publish a pop-up form to convert visitors into subscribers and showcase offers. 

You can customise and deploy these forms on landing pages, websites, and Shopify stores, and nurture subscribers with automation to build customer loyalty.

To save your time, we have added a quick video guide to walk you through the steps and get you started. 

To start creating a pop-up form, you’ll first need to open the form builder. 

: Go to Pages and Forms → Pop-up forms in the main navigation.

: To open the form builder, click on “Create form”.

Your form builder will load up and you can get started.

: The next step is to choose from a variety of templates or start from scratch to design a pop-up form that aligns perfectly with your website's branding and style. 

If you choose to build from scratch, you can use the different elements in the form builder to customise the pop-up form as per your need.

: Once you take any of the step, the next thing to do is to name your Pop-up form. Enter your Pop-up form name and click on Continue. 

You can also use different elements present in the form builder. The builder provides a good mix of basic and advanced elements. 

With basic elements like "Add image" and "Add video", most of your requirements would be met, but for folks who like to be more technical, the builder provides a "Code snippet" element as well to add your own custom CSS and JS code.

We also have some cool elements as well - like the countdown timer, which you can use to create a sense of urgency on your pop-up. This is a handy way to drive more sales and subscription when you publish a popup form on your website. 

You can customise parts of elements and your form such as BG color, shade, size and other things. It's best to try these things out in the builder itself to play around and customise the form as per your design language. 

For adding a form element, it's crucial to select the contact fields like email or anything else you want to capture. You also need to select the list from a dropdown. All your submissions will be added in this list. P.S. We show all the lists that you created in Mailmodo and you can create a new one as well. 

Setup different rules to decide how, when and for whom your pop-up form will appear

Let's you decide about who should be seeing this popup form, this is referred to as 

. You can do so based on Visitor Types or Traffic Sources.

You can choose to show your pop to everyone or to specific people.

The specific visitor can be new or returning. If they are returning then you will have to set the condition based on number of times they returned as well as the timeframe.

You can add more than one condition to target specific visitors.

You can either target audience coming from all traffic sources or specific sources to whom the pop will appear.

There are many traffic sources to choose from. If you are selecting 'Referral URL', then you will have to provide the URL or a part of it. 

Here too, you can add more than one condition to target various sources.

Let's you decide about when should the pop-up form appear for your visitor.

We have different rules in setup configuration of the popup form. For. e.g. in the below image, you can see that the pop up form will appear when 10% of your your website (first page where you will show the pop-up form) is scrolled through.  

Decide the website or landing page where you want to publish your Pop-up form.

 You need to first connect the website by entering it into the field and clicking on Connect. 

: Once done, you'll see a code that you copy-paste into every page of your site, before the <body> tag

: Once the code is copied, you can acknowledge that on the builder and publish the pop-up form. You have now successfully published a pop-up form on your website.

Getting started with Pop-up forms

We have created this guide to help you add pop-up forms to your Shopify store. 

Pop-ups can be highly beneficial by capturing visitors' attention and encouraging actions like newsletter sign-ups, discount usage, or completing purchases. They effectively increase email subscriptions, building a customer list for future marketing. Pop-ups can also highlight special offers or promotions, driving more sales. 

When used correctly, they enhance user engagement and improve conversion rates. However, it’s crucial to design them thoughtfully to avoid annoying customers. Well-timed and relevant pop-ups can significantly boost your store's performance.

Step by step guide to add pop-up form to your store

 Design your pop-up form. To learn more about designing pop-up forms visit 

 Add the link of your Shopify store. Click on 

: Copy the code displayed by clicking on 

and paste the pop-up form code before the </head>. Click on 

 would show your pop-up for all pages on the store

 Go back to the pop-up form editor and click on 

Your pop-up form will be added to your Shopify store.

 to find quick guides and walkthroughs. If you face any problem then reach out to us at 

Add a pop-up form to your Shopify store

In this article, we will explore how to configure specific settings to determine when the popup form should appear on your landing page or website.

Popups can be set to trigger based on different events. 

This document talks about exit intent trigger in details. 

How to Use the Exit Intent Feature in Embeddable Popups

Navigate to Settings: Once logged in, go to the Settings menu.

Select Rules: In the Settings menu, find and click on the 

Choose Exit Intent: Under Rules, locate and select the 

: Ensure the Exit Intent feature is enabled for desktop.

: Design the mobile popup content to be concise and mobile-friendly.

: Go to the popup management area and publish your popup. Ensure it is correctly embedded on the desired web pages.

: After publishing, perform live tests on both web and mobile to ensure the Exit Intent popup appears as expected by trying to leave the page.

Please note that by default the Popup will only appear once when trying to leave the page.

Pop up forms

Getting started with Pop-up forms

Add a pop-up form to your Shopify store

How to configure popup form settings?