How to update email subscription status in HubSpot from Mailmodo?
Last updated August 17, 2026
Mailmodo supports bi-directional synchronization of email subscription status between HubSpot and Mailmodo.
This means that when a contact’s email subscription status is updated in either platform, the corresponding status is automatically synchronized with the other platform as part of the regular sync process.
To integrate HubSpot with Mailmodo, refer to this guide.
How Subscription Status Sync Works
Mailmodo → HubSpot
When an email subscription status is updated in Mailmodo, the following changes are synchronized to HubSpot:
- Unsubscribed from all email types - The unsubscribe status is synced to HubSpot.
- Unsubscribed from specific email types - The unsubscribe status for specific email types is synced to HubSpot.
HubSpot → Mailmodo
When a contact is unsubscribed in HubSpot:
- Unsubscribed from all email types - The unsubscribe status is synced to Mailmodo.
Automatic Synchronization
Both synchronization operations are performed automatically once the HubSpot–Mailmodo integration is enabled.
No additional configuration is required from customers.
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